The History of your Wristory

Led by William Massena and Louis Westphalen-Lemaitre, and with plans to raise millions in funding, the initiative will bring business incubator services to as many as four new independents each year.

Known for its seriously built and vintage-inspired collection of tool watches, French brand Serica is releasing a new edition of its sports GMT model, the Travel Chronometer. This is one of the few watches from the brand that we have never explored, as we’ve already looked at the 6190 Field collection, the highly original Parade, […]

French microbrand Serica has toiled since 2019 to create an aesthetic that makes their watches instantly recognizable—rounded design elements with precise proportions, even wildly varying models like their field watch, diver, and stadium-shaped Parade contain unifying hallmarks: carefully considered dial balance, 1970s-esque styling, and prominent bezel designs all signal a Serica timepiece. Over the past […] The post Serica Introduces the 8315-3 Golden Green Travel Chronometer appeared first on Worn & Wound.

The new Serica Ref. 8315-03 Golden Green brings a rich olive enamel dial and striking two-tone ceramic bezel to the brand’s distinctive GMTThe post Serica preps its Travel Chronometer for the golden hour with the new Golden Green Ref. 8315-03 appeared first on Time+Tide Watches.

Serica continues to expand its collection while maintaining its high standards. The Parisian brand pays particular attention to color, and founder Jérôme Burgert is famously meticulous about getting the shades just right. I remember discussing the light blue ceramic bezel of the 5303-3 dive watch with him. He took a similarly deliberate approach to the […] Visit The New Serica 8315 Travel Chronometer Golden Green Brings A Different Shade Of Character to read the full article.